PalflipThe whole mechanism, both sides.
No followers required. No agency retainer. Just a budget, a clip, and a verified view — six steps, start to finish.
A brand funds a budget
BrandThe brand pays by card through Paystack before the campaign goes live. That money is the ceiling — Palflip cannot spend past it, and creators can see how much is left.
Palflip activates the campaign
PalflipThe campaign goes live once it’s funded and ready, appearing in the creator feed with its rate and rules.
Creators post and submit
CreatorA creator cuts their own clip, posts it on TikTok, Instagram or YouTube, and pastes the link into Palflip. Nothing counts until it is submitted.
A person reviews every clip
BrandThe brand approves or declines. A declined clip earns nothing and the creator gets the reason in writing, with an appeal.
Views get verified
PalflipWe verify a submitted clip belongs to its creator, then refresh eligible views automatically from their connected YouTube, TikTok or Instagram account.
Money moves
BothVerified views become creator earnings, capped by the brief’s per-creator limit. The 10% platform fee is drawn from the brand’s budget as each creator is paid. Creators withdraw straight to a South African bank account.